The Makers Inc.
Brief
Rebrand Brisbane’s most beloved makers collective, formerly BrisStyle, to honour its evolution from a small group of Etsy sellers into a thriving not-for-profit creative community. The brand needed to capture not just a name change, but the collective’s deep sense of creative camaraderie, inclusive spirit, and support for local artisans and makers across Queensland and northern NSW.
Insight
This was more than a visual refresh. The Makers Inc. stands for connection, inspiration, and empowerment, fostering meaningful relationships through markets, workshops, events, and business support for creatives at every stage. The identity had to reflect a community that celebrates hands-on making, shared experience, and the joy that comes from creating and selling handmade work together.
Result
A vibrant, contemporary identity infused with the heart and soul of the makers it serves. The new brand voice feels welcoming, energised, and creatively curious, pairing expressive typography and a lively colour palette to reflect the collective’s playful yet grounded nature. Through its flexible visual system, the identity honours the diversity of its members while giving the community a confident platform that works across digital presence, markets, signage, and promotional collateral. The result elevates The Makers Inc.’s role as a cultural hub for Brisbane’s creative community and reinforces its mission to nurture connection, spark creativity, and celebrate handmade craft.
